With menopause awareness month we take a look at why Seaweed cosmetics

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With menopause awareness month we take a look at why Seaweed cosmetics help with Menopausal skin

Seaweed cosmetics offer targeted support for menopausal skin by addressing collagen decline, hydration loss, inflammation, and skin sensitivity—major concerns during menopause. With Menopause Awareness Month every October, industry recognition of these needs is at an all-time high, making it even more meaningful to be the first seaweed brand to partner with GenM, the platform uniting brands in support of menopause wellness.

Why Menopausal Skin Needs Special Care

During menopause, estrogen levels drop, causing:

Thinner, drier skin prone to sensitivity and irritation
Loss of elasticity due to reduced collagen
Increased vulnerability to environmental and oxidative stress
Slower skin repair and more pronounced signs of aging

How Seaweed Cosmetics Help

Seaweed is a powerhouse ingredient for menopausal skin because it:

Boosts Collagen: Fucoidan-rich seaweeds (like those hand-harvested in the Hebrides) have been shown to stimulate collagen production and block collagenase, the enzyme that degrades collagen fibres, improving skin firmness.
Delivers Essential Minerals: Iodine, magnesium, and iron in seaweed help with hormonal balance and skin function throughout menopause.
Intense Hydration: Polysaccharides and alginates in seaweed lock in moisture and strengthen the skin barrier, countering dryness.
Antioxidant Protection: Seaweed’s antioxidants neutralise free radicals, minimising inflammation and environmental skin damage.
Detoxification: Seaweed binds and removes heavy metals and impurities, reducing irritation and helping skin stay resilient.

OMALY Daily Routine for menopausal skin

01 Cleanse

Cleansing Lotion

Our multi-ingredient Cleansing Lotion is especially effective for menopausal skin because it addresses increased dryness, sensitivity, and loss of elasticity, restoring comfort, glow, and resilience.

Seaweed extracts: Provide minerals, vitamins, and antioxidants to soothe, support collagen, calm inflammation, and strengthen the skin barrier.
Glycerin: A powerful humectant that draws moisture into skin and prevents tightness.
Flaxseed oil: Rich in omega-3s, it reduces irritation, supports elasticity, and strengthens the moisture barrier, helping skin stay hydrated and resilient during hormonal shifts.
Aloe vera: Cools and soothes, calming the inflammation and sensitivity that often come with menopause.
Mimosa: Encourages skin healing and repair.
Sunflower oil: Lightweight, vitamin E–rich, and highly moisturising without clogging pores.
Shea butter & cocoa butter: Deeply nourish, create a protective barrier, and address the dryness and flakiness common with reduced estrogen.
Rose Oil: Soothes, calms, and provides a luxurious scent; supports skin regeneration and reduces redness.

How to use

Wet your face using lukewarm water to avoid aggravating dryness or sensitivity. Dispense a small amount onto clean hands.
Gently massage over your face and neck in upward, circular motions for 30–60 seconds. Focus on any areas that feel dry, irritated, or are showing signs of hormone-driven dullness or loss of firmness.
Wipe away with a soft, damp cloth. Pat dry with a clean towel.

02 Treat

Menopausal skin often becomes dry, thinner, sensitive, and less elastic due to decreased estrogen. This blend of oils and seaweed extracts deeply nourishes and hydrates skin, reduces redness and inflammation, enhances the skin barrier, and protects from oxidative damage, all of

which help in maintaining youthful, resilient skin.

Use our Beauty Oil consistently as part of your skincare routine to help restore moisture, improve firmness, and maintain a healthy, radiant complexion through menopause.

Jojoba oil: Mimics the skin’s natural sebum, gently moisturises, balances oil production, and supports sensitive or aging skin.
Evening primrose oil: Rich in gamma-linolenic acid (GLA), it reduces inflammation, helps improve skin elasticity, hydration, and can soothe menopausal skin symptoms like dryness and sensitivity.
Seaweed extracts: Provide antioxidants, vitamins, and minerals that protect against environmental damage, support collagen production, and soothe irritation.

How to use

Dispense 2–4 drops of the face oil onto clean fingertips.
Gently massage the oil into your face, neck and decollete, focusing on dry or delicate areas, using upward motions. Use daily, preferably in the evening, or morning and evening if skin feels dry.

03 Moisturise

Day Moisturise

Consistent use of our daily moisturiser supports hydration, soothing, gentle renewal, and protection, helping menopausal skin maintain a smooth, firm, and radiant appearance.

Rich emollients (shea, cocoa butter, sunflower and olive oils) restore the skin’s lipid barrier and improve elasticity, counteracting dryness and sagging.
Hydrators like glycerine and aloe vera keep skin moisturised and calm redness or irritation.
Seaweed extracts & mimosa provide antioxidants and minerals that protect from environmental stress, promotes collagen production and support healthy skin function.
Lactic acid gently exfoliates dead skin cells, promoting brighter, smoother skin and helping reduce dullness common in menopausal skin.
Vitamin E protects skin from oxidative damage and supports repair.
Rose Oil Soothes, calms, and provides a luxurious scent; supports skin regeneration and reduces redness.

How to use

Take a pea-sized amount of the moisturiser. Dot it on your forehead, cheeks, nose, chin, and neck. Gently massage or pat it in using upward and outward strokes, focusing on dry or sagging areas. Let the moisturiser absorb fully for a few minutes before moving on.
Always apply a broad-spectrum sunscreen as the final step in your morning skincare routine to protect more delicate menopausal skin from UV damage.

Night moisturiser

Our night moisturiser supports menopausal skin by deeply hydrating, soothing, reducing redness or irritation, gently resurfacing for glow, and protecting against accelerated aging, so you wake up with nourished, comfortable, and more resilient skin.

Seaweed Extracts: Rich in minerals and antioxidants, support skin renewal, protect from environmental damage, and help fight dryness and dullness and promotes natural collagen.
Glycerine: Deeply hydrates, drawing water into the skin for lasting moisture.
Flaxseed Oil: Offers omega fatty acids that soothe inflammation and help repair the barrier in thinning, sensitive menopausal skin.
Aloe Vera: Calms irritation soothes hot flashes or redness and helps with hydration.
Mimosa: Renowned for its calming, anti-inflammatory, and regenerative properties.
Sunflower Seed Oil: Lightweight and rich in vitamin E, helps moisturise and strengthen the skin barrier.
Shea Butter & Cocoa Seed Butter: Rich emollients that provide deep conditioning, relieve dryness, and improve skin suppleness.
Lactic Acid: Gently promotes cell turnover for smoother, more radiant skin, helping with dullness without over-exfoliating.
Glyceryl Stearate: Locks in moisture for prolonged hydration and softness.
Olive Oil: Packed with antioxidants and healthy fats that nourish and protect.
Vitamin E: Powerful antioxidant, improves elasticity, reduces the visibility of scars, and supports overnight skin repair.
Rose Oil: Soothes, calms, and provides a luxurious scent; supports skin regeneration and reduces redness.

How to use

Take a small (pea-sized) amount of your night moisturiser. Dab onto forehead, both cheeks, nose, chin, and neck.
Gently massage or pat into your skin, focusing on dry, delicate, or wrinkled areas. Take extra care around the eyes and jawline where menopause-related changes may show more clearly. Wait a few minutes before going to bed, ensuring deep absorption.

Menopause Awareness Month: Why It Matters

Observed every October, Menopause Awareness Month raises visibility around the dramatic—and deeply personal—changes women experience during menopause. It:

Brings attention to under-served health and emotional needs
Encourages open, informed conversations to break stigma
Drives innovation and better support within health, wellness, and beauty sectors.

GenM: Leading the Change

GenM brings together brands, organisations, and advocates to improve menopause awareness and resources for everyone affected. Menopause-friendly certification now guides consumers toward products and brands that truly support this life phase.

Pioneering with Purpose: The First Seaweed Brand to Partner with GenM

Being the first seaweed skincare brand to partner with GenM is a milestone in prioritising menopause-specific needs:

Demonstrates advocacy for menopausal and perimenopausal women—a group often overlooked in beauty
Sets a benchmark for ingredient efficacy, transparency, and customer support in this space
Aligns product development and communication with the shared GenM mission: making menopause support accessible and stigma-free

Final Thoughts

As menopause enters the public conversation and wellness brands step up, seaweed cosmetics represent natural, scientifically backed care for changing skin. Being the first seaweed brand to align with GenM during Menopause Awareness Month amplifies both the importance of menopause awareness and the power of seaweed to bring comfort, radiance, and resilience to menopausal skin.

With menopause awareness month we take a look at why Seaweed cosmetics help with Menopausal skin

Why Menopausal Skin Needs Special Care

During menopause, estrogen levels drop, causing:

Thinner, drier skin prone to sensitivity and irritation
Loss of elasticity due to reduced collagen
Increased vulnerability to environmental and oxidative stress
Slower skin repair and more pronounced signs of aging

How Seaweed Cosmetics Help

Seaweed is a powerhouse ingredient for menopausal skin because it:

Boosts Collagen: Fucoidan-rich seaweeds (like those hand-harvested in the Hebrides) have been shown to stimulate collagen production and block collagenase, the enzyme that degrades collagen fibres, improving skin firmness.
Delivers Essential Minerals: Iodine, magnesium, and iron in seaweed help with hormonal balance and skin function throughout menopause.
Intense Hydration: Polysaccharides and alginates in seaweed lock in moisture and strengthen the skin barrier, countering dryness.
Antioxidant Protection: Seaweed’s antioxidants neutralise free radicals, minimising inflammation and environmental skin damage.
Detoxification: Seaweed binds and removes heavy metals and impurities, reducing irritation and helping skin stay resilient.

OMALY Daily Routine for menopausal skin

01 Cleanse

Cleansing Lotion

Our multi-ingredient Cleansing Lotion is especially effective for menopausal skin because it addresses increased dryness, sensitivity, and loss of elasticity, restoring comfort, glow, and resilience.

Seaweed extracts: Provide minerals, vitamins, and antioxidants to soothe, support collagen, calm inflammation, and strengthen the skin barrier.
Glycerin: A powerful humectant that draws moisture into skin and prevents tightness.
Flaxseed oil: Rich in omega-3s, it reduces irritation, supports elasticity, and strengthens the moisture barrier, helping skin stay hydrated and resilient during hormonal shifts.
Aloe vera: Cools and soothes, calming the inflammation and sensitivity that often come with menopause.
Mimosa: Encourages skin healing and repair.
Sunflower oil: Lightweight, vitamin E–rich, and highly moisturising without clogging pores.
Shea butter & cocoa butter: Deeply nourish, create a protective barrier, and address the dryness and flakiness common with reduced estrogen.
Rose Oil: Soothes, calms, and provides a luxurious scent; supports skin regeneration and reduces redness.

How to use

Wet your face using lukewarm water to avoid aggravating dryness or sensitivity. Dispense a small amount onto clean hands.
Gently massage over your face and neck in upward, circular motions for 30–60 seconds. Focus on any areas that feel dry, irritated, or are showing signs of hormone-driven dullness or loss of firmness.
Wipe away with a soft, damp cloth. Pat dry with a clean towel.

02 Treat

which help in maintaining youthful, resilient skin.

Use our Beauty Oil consistently as part of your skincare routine to help restore moisture, improve firmness, and maintain a healthy, radiant complexion through menopause.

Jojoba oil: Mimics the skin’s natural sebum, gently moisturises, balances oil production, and supports sensitive or aging skin.
Evening primrose oil: Rich in gamma-linolenic acid (GLA), it reduces inflammation, helps improve skin elasticity, hydration, and can soothe menopausal skin symptoms like dryness and sensitivity.
Seaweed extracts: Provide antioxidants, vitamins, and minerals that protect against environmental damage, support collagen production, and soothe irritation.

How to use

Dispense 2–4 drops of the face oil onto clean fingertips.
Gently massage the oil into your face, neck and decollete, focusing on dry or delicate areas, using upward motions. Use daily, preferably in the evening, or morning and evening if skin feels dry.

03 Moisturise

Day Moisturise

Consistent use of our daily moisturiser supports hydration, soothing, gentle renewal, and protection, helping menopausal skin maintain a smooth, firm, and radiant appearance.

Rich emollients (shea, cocoa butter, sunflower and olive oils) restore the skin’s lipid barrier and improve elasticity, counteracting dryness and sagging.
Hydrators like glycerine and aloe vera keep skin moisturised and calm redness or irritation.
Seaweed extracts & mimosa provide antioxidants and minerals that protect from environmental stress, promotes collagen production and support healthy skin function.
Lactic acid gently exfoliates dead skin cells, promoting brighter, smoother skin and helping reduce dullness common in menopausal skin.
Vitamin E protects skin from oxidative damage and supports repair.
Rose Oil Soothes, calms, and provides a luxurious scent; supports skin regeneration and reduces redness.

How to use

Take a pea-sized amount of the moisturiser. Dot it on your forehead, cheeks, nose, chin, and neck. Gently massage or pat it in using upward and outward strokes, focusing on dry or sagging areas. Let the moisturiser absorb fully for a few minutes before moving on.
Always apply a broad-spectrum sunscreen as the final step in your morning skincare routine to protect more delicate menopausal skin from UV damage.

Night moisturiser

Seaweed Extracts: Rich in minerals and antioxidants, support skin renewal, protect from environmental damage, and help fight dryness and dullness and promotes natural collagen.
Glycerine: Deeply hydrates, drawing water into the skin for lasting moisture.
Flaxseed Oil: Offers omega fatty acids that soothe inflammation and help repair the barrier in thinning, sensitive menopausal skin.
Aloe Vera: Calms irritation soothes hot flashes or redness and helps with hydration.
Mimosa: Renowned for its calming, anti-inflammatory, and regenerative properties.
Sunflower Seed Oil: Lightweight and rich in vitamin E, helps moisturise and strengthen the skin barrier.
Shea Butter & Cocoa Seed Butter: Rich emollients that provide deep conditioning, relieve dryness, and improve skin suppleness.
Lactic Acid: Gently promotes cell turnover for smoother, more radiant skin, helping with dullness without over-exfoliating.
Glyceryl Stearate: Locks in moisture for prolonged hydration and softness.
Olive Oil: Packed with antioxidants and healthy fats that nourish and protect.
Vitamin E: Powerful antioxidant, improves elasticity, reduces the visibility of scars, and supports overnight skin repair.
Rose Oil: Soothes, calms, and provides a luxurious scent; supports skin regeneration and reduces redness.

How to use

Take a small (pea-sized) amount of your night moisturiser. Dab onto forehead, both cheeks, nose, chin, and neck.
Gently massage or pat into your skin, focusing on dry, delicate, or wrinkled areas. Take extra care around the eyes and jawline where menopause-related changes may show more clearly. Wait a few minutes before going to bed, ensuring deep absorption.

Menopause Awareness Month: Why It Matters

Observed every October, Menopause Awareness Month raises visibility around the dramatic—and deeply personal—changes women experience during menopause. It:

Brings attention to under-served health and emotional needs
Encourages open, informed conversations to break stigma
Drives innovation and better support within health, wellness, and beauty sectors.

GenM: Leading the Change

Pioneering with Purpose: The First Seaweed Brand to Partner with GenM

Being the first seaweed skincare brand to partner with GenM is a milestone in prioritising menopause-specific needs:

Demonstrates advocacy for menopausal and perimenopausal women—a group often overlooked in beauty
Sets a benchmark for ingredient efficacy, transparency, and customer support in this space
Aligns product development and communication with the shared GenM mission: making menopause support accessible and stigma-free

Final Thoughts